Strategic Plan

Short-term goals:

Internal Capacity - Quality

  • Midwives trained in counseling, perinatal/neonatal psychology, cranial-sacral therapy.
  • Hire and train birth attendants to assist midwives.
  • Recruit new midwifery students.

External Relationships - Marketing plan

  • Increase and expand advertising both within the community and on a national level.
  • Enhance community awareness of AFH&BC by participation in events, speaker opportunities, and holding open houses.
  • Develop partnerships within the community in the medical, social, business, and philosophical fields.

Resources - Human and Financial - Quality

  • Apply for and receive at least one grant to enhance the services provided to families in our community.
  • Increase the number of consistent donors to at least 10 people a year.
  • Begin to raise awareness among our clientele and in the community that we are a non-profit donor option.
  • Recruit volunteer or paid grant writer and events coordinator.
  • Recruit volunteers to help within the organization in various capacities.

Mission - Program

  • Increase the percentage of families we serve from 10% to 15% of the total births in Fairbanks.
  • Continue to improve the quality of services we offer by providing midwives with expanded training opportunities within the field of midwifery and related services.
  • Continue to improve the board with continued training opportunities for board members and recruitment of desirable community members.
  • Support overseas missions financially and by sending midwives to areas in need.